Have you seen the Wayne Rooney advert for Nike in which in a single take he draws a target on a camera, then walks back sixty feet then kicks a ball straight at the target? Cynical old me assumed that it was done with a CG ball. Nope, it's totally for real. Check out the behind the scenes video on Nike's web site and see that not only did the Roonster hit the target on the third take, his first two were even more remarkable for hitting the exact same improbable spot. I've never been more impressed by the boy's skill.
Here's a thought. I would have been tempted to run the behind the scenes clip too. Show the original at the beginning of the ad break, and the behind-the-scenes ad at the end.
Oh, and hang about for the 'throw-away' kick at the end and dream about him doing the same for England.